Real Estate Trends in Türkiye: What Buyers Must Know

At Homogram, we provide expert insights into the real trends shaping Türkiye’s real estate market. Our latest analysis shows that house prices continue to rise across the country, supported by strong demand and structural market forces. But understanding why this is happening—and what could slow it down—is essential for making smart investment and development decisions.

Here’s what you need to know.

Key Drivers of Rising House Prices in Türkiye

1. Rising Rents Are Pushing People Toward Homeownership

One of the strongest drivers of house price growth is the sharp increase in rental prices, especially in large cities like Istanbul, Ankara, and Izmir. As monthly rents become less affordable, more people are looking to buy homes as a long-term solution. This shift from renting to owning puts more pressure on housing demand and drives prices upward.

2. Construction Costs Are Going Up—and So Are Home Prices

Building materials like cement, steel, and insulation have become more expensive in recent years, partly due to global supply chain issues and currency fluctuations. As a result, developers are facing higher costs to build new homes and apartments. Instead of absorbing these costs, they pass them on to buyers by raising sale prices. This trend directly contributes to the increase in Türkiye’s House Price Index (HPI).

3. Foreign Buyers Are Fueling Demand in Popular Areas

Türkiye’s citizenship-by-investment program and relatively affordable property market have made it attractive to foreign buyers—especially from Gulf countries and Russia. This is particularly true in Istanbul, Antalya, and Muğla, where foreign demand has significantly boosted house prices. For locals, this makes homeownership more competitive, but for investors and developers, it signals long-term value in these high-demand locations.

What’s Slowing the Market Down?

While prices are rising, some economic factors are putting the brakes on how fast—and how far—they can grow:

Inflation Is Hurting Affordability

When inflation is high, everything becomes more expensive—food, transportation, utilities, and housing. As people’s budgets shrink, fewer can afford to buy homes, even if they want to. This weakens demand and can slow down price growth, especially in areas where household income doesn’t keep up with inflation.

Exchange Rate Volatility Increases Costs and Uncertainty

Türkiye’s currency, the lira, has been unstable in recent years. A weaker lira makes imported construction materials more expensive, which raises building costs. It also creates uncertainty for foreign investors who may be worried about the value of their investment. This can reduce both local and foreign demand in certain market segments.

Higher Interest Rates Make Mortgages Less Accessible

As Türkiye raises interest rates to control inflation, mortgage loans become more expensive. This discourages people from taking out loans to buy homes, especially first-time buyers. When fewer people can access financing, demand slows down—and so can price growth.

Looking Ahead: Forecast Through 2029

Based on current trends, Homogram’s forecast shows that house prices in Türkiye are likely to continue rising steadily through 2029. By then, the national housing price index is expected to surpass a score of 400. This growth will be driven primarily by:

• Continued increases in rent
• Ongoing pressure from construction costs
• Steady demand from foreign buyers

However, developers and investors should be cautious. Overbuilding in certain areas, changes in foreign investment regulations, and shifts in economic policy could affect the pace of growth. It’s not just about building more—it’s about building smarter and aligning with local demand.

What This Means for Homogram Clients

Whether you’re a real estate investor, developer, urban planner, or part of a franchise exploring property locations, these trends matter.

At Homogram, we help you:

• Understand which districts are likely to see sustainable price growth
• Evaluate the balance between construction costs, demand, and affordability
• Anticipate market risks tied to inflation, regulation, or currency fluctuations
• Pinpoint opportunities in both high-demand and emerging areas

Our data-backed insights turn complex market dynamics into clear, actionable guidance—so you can invest confidently, minimize risk, and stay ahead of the curve.

Türkiye’s housing market is evolving—and Homogram is here to help you make sense of it.

Let’s build the future of real estate investment together.

Figure 1: Key Housing Market Trends in Türkiye (2014–2024)

Digital media habits in Türkiye are rapidly evolving—and short-form video content is leading the way. According to the Bilgi Teknolojileri ve İletişim Kurumu (BTK) Q1 2025 Digital Report, 43% of Turkish users aged 18 to 35 now spend more than 90 minutes per day watching short-form videos on platforms like Instagram Reels and TikTok. This reflects a major shift in how young audiences consume content, engage with brands, and make purchasing decisions.

Figure 1 shows the average daily watch time for short-form video content across four different platforms in Türkiye among users aged 18 to 35.